Not dim at all

http://www.dimdim.com/index
With no software to download or install, Dimdim forever democratizes web- based live meetings. In seconds - right from your browser - you easily host or attend web meetings complete with audio and video conferencing, screen and application sharing. After experiencing the freedom and ease of Dimdim Web Meetings, you’ll wonder why you ever used [...]

Five Ways for Marketers to Effectively Reach CIOs

Five Ways for Marketers to Effectively Reach CIOs
by Sherri Leopard
Technology marketers have spent decades trying to connect with CIOs. And in an environment where technology is fueling innovation, yet investment capital remains tight, reaching CIOs has never been more important (or more difficult).
Yet many marketers continue to fall short when it comes to understanding this [...]

Google Tests New Barcode Tech in Newspaper Ad Program

By Kate Kaye, The ClickZ Network,
Google is testing an emerging [...]

Seven Ways to Liberate Marketing

Seven Ways to Liberate Marketing So, what are the key elements of a modern B2B marketing software solution? Although I work for a marketing software vendor, the following list comes from my years of experience working with technology enabled marketing solutions.

Intuitive interface: Most marketers didn’t start their careers as programmers or project managers. Complex tools [...]

Plight of the Martech … the IT department killed it.

THE CHIEF MARKETING TECHNOLOGIST
This is a continuation of my last article about Marrying [...]

Digital asset management leads to increased employee productivity

Digital asset management leads to increased employee productivity
Enterprises that use digital asset management to ensure their marketing channels are operating at full efficiency will deliver noticeable strategic value in terms of increased employee satisfaction and productivity.
That is according to a report from research firm Aberdeen, which found that 75 per cent of best-in-class companies [...]

Powerful communications through presentation control

ActiveMedia PowerDeck
ActiveMedia PowerDeck solves the brand, messaging, and legal challenges that grow along with the sheer number of Microsoft PowerPoint presentations across your organization.
>> Presentation Management Flash Movie 
>> See a PowerDeck Demo
With PowerDeck, your company can centrally control the full lifecycle of PowerPoint presentations—from creation and assembly to delivery.

Working from an approved presentation media library, [...]

A Manifesto for Social Computing in the Enterprise

A Manifesto for Social Computing in the Enterprise

Investment in the infrastructure of the internet has dramatically increased bandwidth to everyone in the developing world and created home computers that are not only inexpensive, but very powerful. This change has expanded the usage of the internet exponentially and introduced new demographics and generations of users that [...]

Retailers inventory-to-pricing ratio

For department store chains, supermarkets, mass merchandisers and catalog marketers, the tighter the close of an ad, circular or catalog page the tighter the inventory-to-pricing ratio can be. Xinet WebNative makes it possible to change product or pricing in retail advertising right up till the last minute by cutting time in creative and production, and [...]

DAM as DaaS via Job Bag

Here is a great example of how Digital Asset Management (DAM) can be used as a Database as a Service (DaaS)

Job-bag is a secure, intelligent resource solution for sharing media and marketing assets across all platforms anywhere in the world, twenty-four hours a day. Job-Bag empowers all members of management, sales, marketing and production without [...]